College Hoops

Doug Gottlieb – ‘Know I can’ balance coaching, radio show

Doug Gottlieb - 'Know I can' balance coaching, radio show

GREEN BAY, Wis. — Doug Gottlieb says he can effectively balance coaching Green Bay basketball and hosting a national sports radio show.

Gottlieb discussed his new arrangement during his introductory news conference Wednesday as the longtime broadcaster moves into the coaching ranks.

“In terms of the mental gymnastics of doing it, I know I can do it,” Gottlieb said. “I just have to prove I can do it.”

Gottlieb is taking over for Sundance Wicks, who left Green Bay after one year to take over Wyoming‘s program. Green Bay went 18-14 in Wicks’ lone season after posting a 3-29 record the year before his arrival.

The challenge for Gottlieb is to build on Wicks’ success while dealing with the time demands that come from his radio job.

Gottlieb, 48, said the unusual arrangement should help because the radio gig enabled him to accept a lower coaching salary than he otherwise might have commanded, which should enable Green Bay to spend more on the rest of his coaching staff.

He also pointed out that other coaches have their own media demands that take away from time that could be spent recruiting or working with players. But he conceded his case is special because “The Doug Gottlieb Show” airs five days a week.

“Most coaches have their own coach’s show — obviously not live, not for two hours live nationally,” Gottlieb said. “Most coaches have moments in which they’re out of the office and somebody else is managing the players and situations. But obviously we’re going to play it kind of as we go here.”

Gottlieb acknowledged the possibility that he might have to give up his radio show eventually if it becomes apparent his two jobs can’t coexist.

“It’s not a forever, forever with the radio show,” Gottlieb said. “It’s a ‘let’s see how it works.'”

But he added that he believes the combination should work out well. He noted that his radio platform could help him promote Green Bay.

“I’m not going to be able to do local Green Bay talk, but I am going to be able to talk about the Packers and I am going to be able to display how enjoyable it is to live in a special place,” Gottlieb said. “The Fox Valley is an unbelievable place to raise a family. Do people know that? People who live here know that. People locally know that. But people nationally don’t.

“I want to use that platform as a promotional tool, just like Fox Sports is going to use my platform as a basketball coach as their promotional platform. That’s how it all can work…

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