Marshall Glickman: “The strongest basketball markets are in the weakest business markets”

In an interview with Sportico, Euroleague acting CEO Marshall Glickman shared his view on potentially opening up more permanent spots in EuroLeague: “There are a whole bunch of markets that are pursuing EuroLeague licenses right now,” he said.

“You have a league where the strongest basketball markets are in the weakest business markets, and the greatest business potential is in places that are not considered traditional basketball markets. There is wide open space for growth, particularly in France, Germany and the greater London area.”